Account Management for Growth (US/PT)
Expand customer accounts by building effective account expansion skills, including uncovering opportunities, strategic planning, and building and deepening relationships. Best for Account Managers (AMs) and/or Customer Success Managers (CSMs) responsible for customer renewals, expansion, and growth using customer-centric and systems-based skills
Description
Equip Account Managers and Customer Success Managers with a framework for customer growth, tightly linked with the comprehensive CS Operating Model that gives teams proven best practices for growth planning, account expansion, and securing deals.
After completing this course, AMs and CSMs will have the tools and skills to navigate uncovering and securing growth opportunities within existing accounts.
Best for Account Managers (AMs) and/or Customer Success Managers (CSMs) responsible for customer renewals, expansion, and growth using customer-centric and systems-based skills
Registration Details
Registration will close 48 hours prior to the course start date. After registration and payment, learners will receive an email confirmation with calendar invitations and additional course details. For registration assistance, please email RevAcademy@winningbydesign.com
Session Agendas
Session 1: Operating Model For Customer Success
- Operating Model for Customer Success
- Uncovering expansion opportunities
Session 2: Strategic Planning for Growth
- Strategic planning & collaboration
- Managing an effective renewal cycle
Session 3: Expansion
- How to surface & secure expansions
- Building & deepening executive relationships
Session 4: Securing the Deal
- Trade vs. negotiate
- How to share a compelling story (including how to use AI to help deliver compelling stories)